Tag Archives: Client Attraction University

What is Lead Generation?

Companies used to use traditional marketing strategies like email blasts to get customers. However, it is more difficult for businesses to track, reach, and engage with potential customers due to the increase in competition and information abundance. Companies use lead generation to warm target customers until they are ready to buy. The purpose of lead […]

<span class="entry-utility-prep entry-utility-prep-cat-links">Posted in</span> Marketing and Advertising | <span class="entry-utility-prep entry-utility-prep-tag-links">Tagged</span> , , | Comments Off on What is Lead Generation?